Bloomy Unlimited Max
Also written as Unlimited Max
A plan where Bloomy manages your data for the whole term
Bloomy Unlimited Max is a plan where Bloomy manages the data during the term, so you spend less effort on remaining data and extra purchases during normal travel and stays. There is no slowdown based on how much data you use.
*Rolling out on supported plans.
Updated:2026-10-12 / Plans last checked:2026-10-26
Unlimited Max conditions
1. Slowdown by data used
Unlimited Max has no slowdown based on how much data you use. Normally, if you use up your data, more is added automatically.
2. Fair use
To keep usage fair, extreme usage may be limited.
3. Extra payments during the term
Bloomy manages the data during the term, so you are not asked for extra payments.
Speed changes due to signal conditions or congestion can happen on any network.
*Based on how the service is run as of 12 October 2026. Conditions may change.
How it differs from other unlimited eSIMs
Fixed data
The amount you can use during the term is set in advance. After it runs out, the connection stops or slows down depending on the plan, or you buy more.
Unlimited plans with a set daily high-speed amount
The plan sets how much you can use at high speed each day, and past that the speed drops for the rest of that day.
Unlimited Max
There is no daily high-speed cap. There is no slowdown based on how much data you use. Normally, if you use up your data, more is added automatically. To keep usage fair, extreme usage may be limited.
The three types and the conditions of each plan (countries, days, total price, what happens after the daily amount, tethering, start of the term) are compared in our guide to unlimited eSIMs.
What this page covers
- Most unlimited eSIMs have a daily high-speed cap.
- Bloomy Unlimited Max is not a daily high-speed cap plan; Bloomy manages the data during the term.
- There is no slowdown based on how much data you use. To keep usage fair, extreme usage may be limited.
- Data-only (app calls like LINE/WhatsApp work).
Why “unlimited” can still feel uneasy
Many plans slow after a threshold. A fair-usage policy often sets a daily high-speed cap, and such conditions may be written in the plan details or notes. That’s why “unlimited” can feel slow.
Unlimited eSIM
An eSIM plan you can use without watching data volume — though some throttle after a threshold under a fair-usage policy.
High-speed cap
The amount you can use at full speed per day/term; beyond it, speed may drop.
Fair-usage policy
A common mechanism that adjusts speed for extreme usage so everyone can use the network comfortably.
What Bloomy Unlimited Max solves
A premium plan designed for everyday travel and stay use such as video, maps, social apps and online meetings.
No slowdown by data used
There is no slowdown based on how much data you use.
Less hassle with balance and top-ups
Fewer balance checks and top-up purchases.
No extra payments
You pay only once, at purchase.
Bloomy manages it
We handle the data you need during the term.
Tethering: check the conditions
Availability may vary by device, country and local network conditions.
Versus a typical unlimited eSIM
| Item | Typical unlimited eSIM | Bloomy Unlimited Max |
|---|---|---|
| Unlimited label | Unlimited | Unlimited |
| High-speed cap | May be set by plan / FUP | Normally, if you use up your data, more is added automatically. To keep usage fair, extreme usage may be limited. |
| Slowdown by data used | Speed may drop past a threshold | There is no slowdown based on how much data you use. |
| Fair-usage policy | May be in plan details/notes | Managed within fair use |
| Extra payment | Sometimes needed | None |
| Balance | You check it | Managed by Bloomy |
| Tethering | Varies by plan/country | Check the plan page |
| Best for | Light–moderate, condition-aware | Heavy video/maps/SNS users |
| Note | Check FUP / throttling terms | Extreme usage may be limited |
Compare Bloomy’s three plan types
This table sets out the differences between capacity plans, unlimited plans with a daily high-speed allowance and Unlimited Max, based on Bloomy’s product data and operations. Other providers are not compared here because their terms change by country, region, plan and time.
Bloomy Unlimited Max is available on single-country plans for 184 countries and regions, plus 25 multi-country plans (counted from our plan list; last checked: 2026-10-26).
| Item | Capacity plan | Unlimited with a daily high-speed allowance | Unlimited Max |
|---|---|---|---|
| How data is counted | You use the total amount you choose at purchase within the validity period. | A daily high-speed allowance applies (1GB, 2GB, 3GB, 5GB, 10GB per day). | Bloomy manages the data during the term. You do not choose an amount. |
| Validity | 1〜365 days | 1 to 180 days (choose the number of days) | 1 to 30 days (choose the number of days) |
| After the limit | Depending on the plan, data stops or slows. | Speed may drop after the daily allowance. The throttled speed differs by plan. | Unlimited Max has no slowdown based on how much data you use. Normally, if you use up your data, more is added automatically. |
| Extra purchases | Plans that support top-ups can be topped up from My Page (varies by plan). | Whether you can top up depends on the plan. | No extra payments are requested during the term. |
| Fair-use conditions | The total data amount is the limit. | Governed by the provider’s fair-use policy. | To keep usage fair, extreme usage may be limited. |
| Suited to | Trips and stays where you can estimate usage, such as maps, messaging and searches. | When daily usage is predictable and you want to choose the number of days. | When you want fewer balance checks and top-ups, and to use video as well. |
*Even “unlimited” plans may slow under plan terms or fair-use conditions. Compare all plans
Who it’s for
These cases may suit another plan
- If messaging and maps are enough
- If you prioritize the lowest price above all
- If several people will tether constantly
- If you want it as a substitute for a fixed business line
In that case, a capacity plan or standard unlimited plan may suit you better. See plans
Important notes
- Data-only eSIM. No phone number, SMS or voice calls (data apps like LINE work).
- Availability differs by country/plan and rolls out gradually.
*Network quality may vary by area, time of day, device, and local network conditions. If usage far beyond normal travel or stay is detected (e.g., commercial use, prolonged bulk transfers, or excessive multi-device sharing), we may review or temporarily limit the service.
FAQ
Does Bloomy Unlimited Max have a daily high-speed data cap?
Is Bloomy Unlimited Max truly unlimited?
Is there throttling?
Are there extra charges?
Can I use tethering?
Can I use a phone number or SMS?
Who is it for?
Are “Unlimited Max”, “無制限Max” and “UMax” the same?
Learn more
A plan where Bloomy manages your data for the whole term
Bloomy Unlimited Max will be introduced gradually by supported country and plan. For eSIMs available now, please check the comparison page.
See supported plans