With this update, each plan's data allowance, validity period, supported countries, and price are now organized so you can line them up and compare them more easily on our comparison cards. The goal is to make it simpler to pick a plan that fits where you're going and how you'll use it. This time, we reworked how plan information is managed and built a clearer comparison-card foundation on top of it.
What's included in this update
- We tidied up how plan details (data allowance, validity period, supported countries, price, and more) are managed.
- We set up the basic layout for the comparison cards.
- We aligned the order of each item so plans are easier to compare side by side.
By organizing how this information is stored, we can add new plans and improve how they're displayed more steadily, one step at a time.
Why we did this (background)
An eSIM plan involves several things worth checking: data allowance (how many GB), how many days you can use it, which countries and regions it covers, and the price. When these are scattered around, it's hard to know what to compare, and inconsistencies creep in more easily. So we started by organizing the plan information itself, then placed the comparison-card foundation on top. It's quiet, behind-the-scenes work, but it's the base for the improvements we'll build going forward.
What this means for you
Now that the information is organized, it's easier to check data allowance, validity period, supported countries, and price in the same order across the comparison cards. Whether you're thinking "it's a short trip, so a smaller allowance is fine" or "I'm studying abroad for a while, so I'd prefer a plan with a longer validity period," it's easier to compare plans against your needs. As we add and update plans in the future, the display should hold together better and the information should stay fresher.
Please note that plan details (data allowance, validity period, supported countries, and price) may change. Before you buy, check the latest information on the comparison page.
[Column] Choosing by data, days, and coverage takes the guesswork out of eSIMs
The first time you choose an eSIM, there can feel like a lot to weigh. The items we just organized double as a handy set of yardsticks for choosing. Get these three basics down and the decision gets much easier.
1. Data allowance (how much you'll use)
If you're mostly using maps, looking things up, social media, and messaging, a smaller allowance is often enough. If you stream a lot of video or tether frequently, a larger allowance or an unlimited plan may be worth considering. Picturing how you'll actually use it helps you avoid buying too much or too little.
2. Validity period (when you'll use it, and for how long)
For a trip lasting a few days to a couple of weeks, a shorter-period plan fits well; for studying abroad or a long stay, a longer-period plan makes more sense. Since the start timing and activation steps vary from plan to plan, it's reassuring to read the instructions before you buy.
3. Supported countries and regions (where you'll use it)
Whether you're staying in a single country or hopping between several changes which plan suits you. If your itinerary takes you across multiple countries, a plan that covers them all together saves you the hassle of switching.
The quick-reference table below is a rough guide. Your actual needs depend on how you use your phone, so treat it as a starting point rather than a hard rule.
| Usage guide | How to think about data and days |
|---|---|
| Short trip, mainly messaging and maps | Smaller allowance plus a shorter plan matched to your stay |
| Plenty of social media and photo sharing too | Mid-range allowance plus a comfortable number of days |
| Heavy video and tethering / long stays | Consider a larger allowance, or an unlimited plan |
One thing to keep in mind: Bloomy plans are generally data-only. They don't include a phone number, SMS, or voice calling, so if you need those, also look into other options or a plan that comes with a number. App-based calls through services like WhatsApp may work wherever you have a data connection. Unlimited plans may be subject to a fair-use policy or a speed reduction after a certain amount of use, and speeds depend on the local network, your area, and congestion. Because the terms differ from plan to plan, it's reassuring to check the latest details before you buy.
The Bloomy touches we cared about
In building the card foundation, we focused on the order and readability of each item so that even first-time eSIM users can follow the information easily. We want it to feel organized even when there's a lot to show, and to make it easy to pick just what you need. We'll keep refining it bit by bit while holding on to a sense of warmth, clarity, and reassurance.
What's coming next
We plan to keep improving how plans are displayed and how clear the comparison cards are, step by step. We're also working to align how data allowance, validity period, and price are presented. Once things are finalized, we'll share the details again in our development updates.
Related pages
- Compare eSIM plans (choose by data, days, and country)
- See how to set up your eSIM
- Read frequently asked questions
- See other development updates
