With this update, it's clearer than before which unlimited option is right for you. Travel eSIMs come with different options to match how you use data, and that's exactly where it's easy to get stuck. We've reworked how the options are presented and how pricing is shown, so it's easier to land on the plan that fits you.
What we improved
Two things, mainly. First, clearer options. We rearranged the three choices — data plans, unlimited plans, and Unlimited Max — so the difference in what each is for stands out. Second, easier-to-read pricing. We tidied up how price and duration are displayed so you can compare like for like. Rather than adding complexity, the goal is to get the information you need to decide into your hands quickly.
How the three options differ
Data plans (just what you need)
These are buy-once plans defined by an amount of data and a number of days, such as "X GB / X days." They suit short trips and lighter use centered on maps and messaging. The more predictable your usage, the easier it tends to be to keep your data costs down.
Unlimited plans (an easy way in, day by day)
An approachable unlimited option for people who'd rather not keep a close eye on how much data they're using. It's a good fit if counting gigabytes feels like a hassle, or if how much you use changes from day to day.
Unlimited Max (for heavier users)
Unlimited Max is built for data-heavy habits like streaming video and tethering. It suits people who'd prefer not to think much about hitting a cap.
Pick by how you'll actually use it
When you're unsure, it helps to picture your trip and your everyday habits. Here are some common scenarios.
A short trip (3–7 days) with light use
If you're mostly checking maps, messaging apps like WhatsApp, and social media, a data plan is often plenty. Because your usage is predictable, it's easier to keep costs in check. If you'll watch a bit of video too, leaving a little extra data headroom is a safe bet.
Studying abroad or a long stay, with daily use
Day-to-day usage varies, and tracking your data allowance can become a chore. In cases like this, an unlimited plan tends to work well. Not having to watch a remaining balance takes a lot of the friction out of staying connected in daily life.
Lots of streaming and tethering
If you stream a lot of video or tether to a laptop, Unlimited Max is worth considering. It suits people who want to keep going with data-heavy habits without worrying much about a cap.
Which one is right for you?
As a rule of thumb: a data plan if your usage is predictable, an unlimited plan if you'd rather not do the math, and Unlimited Max if you're a heavy user. If you're still deciding, a good first step is to open the comparison page, line up the plans for your destination, and compare price and duration.
Setting yourself up for a smooth trip
Once you've chosen a plan, it's reassuring to finish setup before you leave. See our setup guide for the steps, and the troubleshooting page if you have trouble getting connected. To avoid scrambling once you arrive, it's best to get everything ready while you still have Wi-Fi.
A few things to know before choosing unlimited
Even on an unlimited plan, speeds may be managed under certain conditions as part of fair use of the network. Bloomy eSIM is also generally data-only: a phone number, SMS, and voice calls are not normally included. Connection quality varies depending on the local network, your device, and the area you're in. Prices, terms, and supported countries are subject to change, so please check the latest details before you buy.
Frequently asked questions
What's the difference between an unlimited plan and Unlimited Max?
Both let you use data without watching your allowance closely, but Unlimited Max is designed for data-heavy use such as streaming and tethering. Choose whichever matches how you use data.
Does unlimited mean there are no speed limits at all?
To keep network use fair, speeds may be managed under certain conditions. Please check the latest terms shown before purchase.
In summary
Clearer options and improved pricing make the unlimited choices easier to navigate. Start with the comparison page to compare plans for your destination, then pick the one that fits how you'll use it. Related: What is Unlimited Max / FAQ
Prices, plan details, and supported countries are subject to change. Please check the latest details before purchase. Bloomy eSIM is data-only.
