If you have more than one discount available — such as a coupon and a referral link — the one with the highest discount rate is now applied automatically. There's no need to compare your options or switch anything manually. In this article, we'll walk through what changed, why we made the change, and how it makes everyday purchases easier, along with a few tips for choosing the right eSIM plan.
- The single discount with the highest rate is applied automatically
- Discounts can't be stacked (one per purchase)
- Unused coupons carry over to your next purchase
- The price you see now matches what you're charged
- No action needed on your side
What's changed
Bloomy offers several types of discounts: discounts from referral links shared by friends or referral partners, coupons you can earn based on your purchase history, and discounts based on your usage in specific countries (details are current as of July 2026 and may change).
| Discount type | Overview |
|---|---|
| Referral link discount | Applied when you purchase through a referral link from a friend or referral partner |
| Coupons | Discount coupons earned based on your purchase history |
| Country-based loyalty discount | A discount based on your usage history in a specific country |
Previously, when multiple discounts were valid at the same time, whichever was applied first took priority. With this update, the system now automatically selects and applies the single discount with the highest rate among all your valid discounts. Here's a summary of the change:
| Item | Before | After |
|---|---|---|
| When multiple discounts are valid | The first one applied took priority | The one with the highest rate is selected automatically |
| Action required from you | No way to switch manually | None — the system selects it for you |
| Coupons that weren't applied | Could sometimes go to waste | Not consumed — carried over to your next purchase |
| Price display | — | Adjusted so what you see matches what you're charged |
- Only one discount applies per purchase (discounts can't be combined)
- Coupons that aren't applied are not consumed and carry over to your next purchase
- We've also adjusted the site so displayed prices match the actual amount charged
You no longer need to think about which discount to use. The most favorable one among your valid discounts is selected automatically, and any unused coupons stay in your account for next time.
Why we made this change
Say a referral link discount and a higher-rate coupon you already own were both valid at the same time. Under the old system, whichever discount kicked in first took priority — which meant your better coupon could go unused. And because there was no way for you to change this yourself, you could end up with the lower discount without ever realizing it.
We believe discounts shouldn't only benefit people who happen to notice the fine print — if you have one, it should simply work in your favor. When the system itself guarantees the best available choice, there's no need to compare terms before every purchase, and no regret afterward about the coupon you should have used. This update puts that principle directly into how the system works.
What this means for you
The biggest change is that you can mostly stop thinking about discounts. Even if you're not tracking which discounts are active or which one saves you more, the most favorable one is always selected at checkout. Discounted prices and the "applied discount" shown on screen now also reflect exactly what you'll be charged, so there's no confusion between the displayed price and your bill. You can always confirm the final amount on the checkout screen.
Here are some situations where you'll notice the difference:
- When you buy through a referral link but hold a coupon with a higher rate, the better one is chosen automatically
- If you're a returning customer with several coupons, the one that saves you the most on that purchase is applied
- Unapplied coupons stay in your account, so there's no second-guessing about whether you should have used one this time
- Even during the busy days before a trip, you can focus on choosing your plan instead of comparing discount terms
This doesn't change how discounts were applied to past purchases — it simply works automatically from your next purchase onward. No setup or sign-up is needed, and even if you're not keeping track of the coupons in your account page, the better option is selected at checkout.
Good to know: how to get the most value from your eSIM
Just as important as discounts is choosing only what you actually need. eSIM prices vary by data amount and duration, so picking a plan that matches your trip length and typical data usage is often the biggest saving of all. Our comparison page lets you filter by country, data amount, and duration — and if you're unsure, you can start with a smaller plan and top up from your account page if you run low.
Choosing the right data amount
If you mainly use maps and messaging, a smaller plan is often enough. If you stream video, make video calls, or post to social media frequently, a larger plan gives you more headroom. Keep in mind that local connection speeds vary depending on the network, area, and congestion, so a bigger plan doesn't automatically mean a smoother experience. Picture how you'll spend your time abroad and choose based on how you'll actually use your data. For long stays or if you'd rather not think about data limits at all, an unlimited-style plan is another option — but fair use policies and speed-related conditions may apply, so please check the latest terms before purchasing.
Prepare before you depart
Even with discounts easing the price side, none of it matters if you can't connect once you arrive. Check whether your device supports eSIM on our compatible devices page, and after purchasing, follow the setup guide — one tap on the setup link you receive installs your eSIM before departure, so all you need to do on arrival is switch the line on. The earlier you prepare, the fewer small worries you'll carry on your trip.
Remember: these are data-only eSIMs
Bloomy eSIMs are data-only. That means no regular phone calls or SMS via a phone number — but app-based calls that run over data, such as WhatsApp, Messenger, and FaceTime, work as usual. If you specifically need a phone number or SMS, please look into alternative options before purchasing. You'll find more details in our FAQ.
The details we cared about
Our guiding rule for this change was simple: when in doubt, resolve it in the customer's favor. Not consuming unapplied coupons and making displayed prices match the actual charge are small adjustments on their own, but we believe they're essential for using Bloomy with confidence over time. When it comes to anything that touches your money — like discounts — we'd rather get the quiet details right.
Changes like this may look modest next to big new features, but refusing to leave things in a state where only the observant benefit is, we believe, the foundation of being equally fair to first-time eSIM users and longtime customers alike. You can see our other improvements in the changelog.
What's next
We're continuing to refine how we present discounts so that it's clearer, before you buy, which discount applies and why. We can't promise details that aren't finalized yet, but we plan to keep improving the clarity of everything discount-related, step by step.
Related pages
Note: The information in this article is current as of July 2026. Discount types and conditions may change. Available plans, prices (in USD), and terms may vary by country or region, so please check the latest details on the comparison page at the time of purchase. Bloomy eSIMs are data-only (no phone number, SMS, or voice calls), fair use policies may apply, and connection quality varies depending on the local network, your device, and your location.
