With this update, finding a plan for your destination on your phone takes less waiting than before. We've worked to reduce those moments where a slow-loading page makes you give up before you've even started, so you can reach the plan you need more quickly.
What We Changed
We made adjustments to lighten how the comparison page loads. In particular, we focused on the time it takes for the page to appear when you first open it, and on how smoothly it runs on mobile. The way you search for plans and the look and feel stay the same — we reorganized the underlying display logic so the information you need shows up faster.
- We shortened the time between opening the page and seeing the plans appear.
- Scrolling and filtering on mobile should feel lighter than before.
- Filtering by country continues to work as comfortably as it did before.
Why We Did This
The comparison page is an important starting point for finding a plan by destination, data amount, and number of days. Many people use Bloomy on their phones, so a heavy page can lead to leaving before the search even begins. We prioritized a lighter, faster page so that the people who take the time to visit can reach the plan they need. Getting ready for a trip often happens in the busy hours before departure. That's exactly why being able to compare quickly, without waiting, can offer a small but real sense of reassurance.
What's Better for You
- It's easier to search for plans while you're on the move or where the signal is unstable.
- Less waiting means you can focus on comparing and deciding.
- Lighter filtering makes it easier to compare several plans side by side.
- Even with a few spare minutes before departure, you can quickly check plans for your destination.
Good to Know: Choosing an eSIM by Destination, Data, and Days
When you use the comparison page, it helps to decide these three things in order. Even with a lighter page, it's easy to feel lost without a clear way to choose, so here's a quick guide.
- Destination (country or region): Start by choosing your country. If you'll be traveling across several countries, check that all of them are covered, or review how the covered regions are described.
- Number of days: Giving yourself a little extra beyond your stay covers the days around arrival and departure. If you have connections or early-morning or late-night arrivals, it's worth factoring those in too.
- Data amount: A smaller amount may be enough if you mostly use maps and messaging, while video or tethering points toward a larger amount or an unlimited option. If you're not sure how much you'll use, you can start with a set amount and add more if you run short.
Watching videos, sharing photos and videos, or tethering a laptop all tend to use more data. On the other hand, if you mainly check maps and stay in touch through a messaging app like WhatsApp, a smaller amount may be enough. Keep in mind that even unlimited plans may apply a fair use policy or adjust speeds after a certain amount of use, and whether tethering is allowed varies by plan. It's a good idea to check the latest plan details before you buy.
Good to Know: When You're Short on Data, Top Up or Buy New?
If you find you've used more data than expected during your stay, you generally have two options: add data to the plan you're currently using, or buy a separate new plan.
- You're just a little short, right now: Adding data to your current plan is often the simpler choice, and you can usually keep going without redoing your setup.
- You have a long stay left, or you're well short: Choosing a fresh plan with more days or data can end up being clearer overall.
Which one suits you depends on how many days you have left and how much more data you're likely to need. If you're unsure, comparing your remaining days against how you've used data so far makes the decision easier. The steps and terms for topping up or buying new can vary by plan, so please check the latest guidance.
What We Focused On, the Bloomy Way
Rather than chasing speed alone, we cared about keeping the page easy to search and easy to understand while making it lighter. The familiar screen works just as it did — we simply trimmed the waiting, quietly. This update is about helping someone using an eSIM abroad for the first time reach the plan they need without getting lost.
What's Next
We plan to keep adjusting speed and ease of searching, little by little. As we notice things, we'll steadily refine them.
Related Pages
You can find plans for your destination on the comparison page. Prices, data amounts, and covered countries can change, so please check the comparison page for the latest details (as of June 2026). It's also reassuring to check whether your device supports eSIM in advance on the compatible devices page. Note that Bloomy is generally data-only, so if you need a phone number, SMS, or voice calls, consider arranging those separately. If you'd like to learn more about how to choose, see our eSIM guide articles; if you run into trouble, see the FAQ; and for past updates, see our development notes.

