If you browse Bloomy in English or Traditional Chinese, the plan prices in the homepage search results now appear in a currency that matches the language you are reading. Until now, prices stayed in Japanese yen whichever language you had selected, so working out what a plan actually costs took an extra step. We have reworked that part of the display.
What changed
The short version: in the results that open from the homepage search, prices now follow the language of the page. Only the price display was touched — nothing about the plans themselves or the terms for using them has changed.
- English view … prices shown in US dollars
- Traditional Chinese view … prices shown in US dollars
- Japanese view … prices shown in yen, exactly as before (no change)
Country and region names, the number of days and the plan names were already translated. The price was the one piece still sitting in yen, and that has now been brought in line with the rest.
Why we fixed it
Bloomy is used by all sorts of people: short trips abroad, longer stays for study or work, visits back to family and friends, and plenty of readers who do their research in a language other than Japanese.
When you are looking for a plan, the price is usually the first thing you check. If that one figure is written in a currency you do not use day to day, it is hard to tell at a glance whether it is expensive or cheap, or how it stacks up against another plan. When you are deciding in the limited time you have before a trip, the surest way to help is to remove the small snags that create hesitation. It is a detail, but it sits at the very first point of contact when someone starts looking, so we made it a priority.
What this makes easier
- You can compare prices from start to finish without leaving English or Traditional Chinese
- Seeing figures in a currency you actually use makes it easier to judge them against your budget
- There is less chance of misreading a number because of the currency
- Nothing changes for anyone browsing in Japanese, so it works exactly as it did before
Please note that the amounts you see reflect the moment you view them, and plan contents, prices and supported countries may change. Check the current listing on the eSIM comparison page before you buy (as of August 2026).
While we are here: choosing a destination, an allowance and a duration
What we reworked is the destination-and-duration search on the homepage. Since we are on the subject, here are the points where that search tends to trip people up. In short, decide three things in this order — where you are going, how much data per day, and how many days — and the choice gets much simpler.
Think about your destination in terms of movement, not just the country
If you are staying in one country, a plan for that country is the most straightforward choice. If you plan to cross into neighbouring countries, check first whether the plan covers multiple countries or regions. Losing your connection the moment you cross a border is a particularly unwelcome surprise when you are on the road.
Convert the data allowance into a per-day figure
A headline number like 10GB or 20GB tells you very little on its own, so divide it by the number of days you will be away. Rough guidance is below — actual usage varies a lot depending on how you use your phone and what quality you stream at, so treat these as ballpark figures only.
| Mainly using it for | Rough daily guide |
|---|---|
| Maps, search and messaging | Around 0.3–0.5GB |
| The above plus social media and sharing photos | Around 0.5–1GB |
| Watching video and using tethering | Around 1–2GB or more |
If you expect to watch a lot of video or tether a laptop, an unlimited-type plan is worth considering instead of a fixed allowance. Keep in mind that unlimited plans may still come with a fair use policy, reduced speeds after a certain level of use, or conditions on tethering. It is worth reading the conditions before you buy.
Give yourself a little slack on the number of days
As a rule, count from the day you arrive to the day you leave. If you are flying overnight or have a long layover, adding a spare day saves you from a scramble. Plans differ in how the validity period is counted and when it starts, so check the details before purchase.
Bloomy eSIM is data-only. It does not come with a phone number, so voice calls and SMS are not available. App-based calls that run over data — WhatsApp, Messenger, FaceTime and similar — work as usual. If you need your home-country number or SMS verification codes, plan for that separately, for example by keeping your existing line active. Speeds and connection quality depend on the local network, your device and where you are.
The care we took with it
A display change like this one is small in itself, but when a price looks off, the person reading it is left wondering whether they can trust what is on screen. So before shipping it, we checked that nothing had shifted for people browsing in Japanese either. It is not a headline feature, but tidying up these small details one at a time is what makes the site easy to navigate for someone using an eSIM for the first time.
What comes next
We will keep tidying up wording and displays that are hard to follow as we spot them. If something feels confusing while you are using the site, we would genuinely appreciate hearing about it via our contact page.
Related pages
- eSIM comparison page … find a plan by destination, data allowance and number of days
- Setup guide … how to add your eSIM with a single tap on the setup link you receive
- eSIM guide … the basics and things to watch out for, written for first-timers
- FAQ / Changelog
